Content

JPD created the new 'Be Real, Be You' campaign, designed to appeal to a wider, newer and younger generation. The refreshed brand identity, visuals and positioning will establish muk as a leader in the haircare segment.

Dive in to Deep Spring! We've been creating vibrant and refreshing visuals for Coca-Cola's sparkling fruit juice brand for over 8 years. Everything from new flavour launches, POS displays, NPD / conceptual development, digital content and out of home media campaigns - we manage the brand through the line.

JPD worked with BrightSky Australia to deliver a brand transformation strategy, underpinned by a complete strategic review of their brand, purpose and values. We then developed a marketing strategy to take their brand to the next level, delivering marketing communications and media strategy/buying, sales driving activities, staff engagement programs and an online performance marketing program.

Bondi Soap's range of hand soaps, body washes, hand sanitisers and home collections were given a complete redesign as we were briefed to update and modernise the brand. Using an omnichannel approach, JPD developed the strategy, packaging and launch to market plan across both online and offline execution.

BlastX is a new innovation in wound care treatment. JPD developed the brand strategy to launch this first-to-market product in Australia and created all communications and collateral to both consumers and pharmacists across both online and offline communications.

When Bunnings needed to create branding for their Garden Club and D.I.Y Club, JPD developed the brand, launch content and style guides. We also supported with in-store and online executions and communications for their click and collect service.

When Coca-Cola Amatil needed an internal video to communicate their sustainability goals and policies, JPD developed a fun and educational animation that was used to present to all major stakeholders educating their teams about the program and exciting them about the company's committment to sustainability.

Lancome engaged JPD to develop the core campaign creative to launch the new Lancome perfume, with key visuals created for ATL and BTL execution across multiple channels.

When Arrotex launched Natalis, a new pregnancy supplement, JPD created the campaign strategy, launch creative and media executions and content across all patient and in-store collateral.

Deep Heat is an iconic, loved and trusted household staple, supporting the active lifestyles of Australians for more than 60 years. JPD has been a proud partner with Deep Heat for 10+ years now, growing the brand from the sports injury category into all markets for pain management. JPD has delivered complete 360 degree marketing commuication programs for Deep Heat supporting their brand growth.